Customer Data Platform

Know Every Customer.
Reach Them at the Right Moment.

A full Segment-grade CDP built into your agency stack. Track events, unify profiles, build audiences, trigger journeys, and sync to any destination — all per client, with enterprise-grade isolation.

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23
Data Models
Real-time
Event Streaming
Per-client
Workspace Isolation
Unified Profiles

One Profile Per Customer.
Across Every Touchpoint.

Your clients' customers interact across websites, apps, email, and social — but you're tracking them as strangers every time. Cladia CDP resolves identities and stitches every touchpoint into a single, unified customer profile automatically.

✓
Identity Resolution
Merge anonymous and identified sessions — email, cookie, user ID, phone
✓
Computed Traits
Auto-calculate LTV, visit frequency, last seen, total spend per profile
✓
Real-time Updates
Profiles update instantly as new events arrive — no batch jobs
Customer Profile
👤
Sarah Johnson
sarah@company.com · Identified
ACTIVE
Total Sessions47
Last Seen2 minutes ago
Total Events312
Computed LTV$4,820
SegmentsHigh Intent, VIP
Live Event Stream
page_view/products/summer-collection0ms ago
add_to_cartSKU-48211.2s ago
checkout_startedCart: $3403.4s ago
form_submittedContact Form5.1s ago
video_playedBrand Video7.8s ago
Audience: "High-Intent — Viewed Product 3x"
1,204▲ 8% this week
Audiences & Events

Track Everything.
Target Anyone.

Drop a JS snippet on your client's website to start tracking events in real-time. Then build audiences with powerful rule builders — event-based, trait-based, or behavioural. Audiences recompute automatically as new data arrives.

✓
JS Tracking Snippet
One-line install, tracks page views, clicks, forms, custom events
✓
Audience Rule Builder
AND/OR conditions — event frequency, traits, dates, amounts
✓
Auto-Recompute
Audiences update in real-time — no manual refreshing needed
✓
Tracking Plans
Define and enforce your event schema with built-in validation
Automation

Automate the Entire
Customer Lifecycle

Build multi-step journeys, send triggered emails, and personalize on-site content — all driven by real customer behaviour. No code required.

✓
Customer Journeys
Multi-step flows with delays, conditions, and actions — trigger email, webhooks, or audience sync
✓
Email Templates
Design and send triggered emails with open, click, and conversion tracking linked to customer profiles
✓
Personalization
Show different content, CTAs, or messaging based on audience membership and profile traits
✓
Destinations & Sync
Sync audiences to any platform — ad networks, email tools, CRMs — with full sync logs
Customer Journey
1
Welcome Email
Triggered on sign-up
2
Wait 2 Days
Delay for engagement window
3
Product Browse
If viewed >3 products
4
Discount Trigger
Send 15% off email
5
Sync to Meta Ads
Add to retargeting audience

Add CDP to Your Agency Stack

Stop guessing who your clients' customers are. Cladia CDP gives you the full picture — from first touch to loyal advocate.

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